Search Engine Optimization
Search Engine Optimization
“Search Engine Marketing and Search Engine Optimization is like a living organism…if you stop feeding it – placement withers and your website ends up six pages below…your competitors.” – Brandon W Stiner, PhD.
Search Engine Optimization (SEO) is the process of improving the volume or quality of traffic to a website from search engines via “organic” search results as opposed to online advertising which deals with paid inclusion. Typically, the earlier (or higher) a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a website more search engine visibility.
As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.
We offer SEO as a stand-alone service and is part of a broader marketing campaign.
Search Engine Domination® is a registered trademark of EMZM, LLC